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Case Study
Food & Beverage
Dec 2023 — Mar 2024 (4 months)
Acai Express

We spent $760 on ads and built a database of 1,157 customers — 40% of them actually walked in and bought.

$760 spend. 1,157 contacts. $0.66 per customer. 40% redemption rate.

Acai ExpressFood & BeverageDec 2023 — Mar 2024 (4 months)
$760N/A317N/A~$2-33%

Efficiency

$0

Total Ad Spend

from $0

Acquisition

0

Leads Generated

from 0

Acquisition

~$0

Cost Per Lead

-33%from ~$3

Timeline

Dec 2023
4 monthsMar 2024

Acai Express is a Puerto Rican QSR franchise serving acai bowls, smoothies, and desserts. They were expanding into Central Florida — Davenport and Orlando — and needed to build a customer base from zero in a market where nobody knew them.


WMM built a hyperlocal acquisition machine: geo-targeted Meta Ads, a Google Ads campaign with a $500 promo credit, and a coupon-to-CRM pipeline through GoHighLevel. The result: $760 in spend built a database of 1,157 customers, with a 40% coupon redemption rate driving real foot traffic.

The Challenge

Where they started

Opening in a new market with zero brand recognition:


  • Nobody knew them. In Puerto Rico, Acai Express is a household name. In Davenport, Florida? Nothing.
  • CPL was too high. Early campaigns hit ~$3 per lead. With $20.79 average order, every dollar counts.
  • No system to turn leads into customers. People clicked but there was no automated follow-up.
  • Competing against Jamba Juice, Smoothie King, and everyone else.
  • What We Did

    Our approach

    Meta Ads with local-first strategy. Geo-targeted within tight radius. Creative: superfood education, local pride, urgency.


    Google Ads with free money. $500 promo credit + Performance Max with geo-fencing.


    The coupon-to-CRM pipeline: Ad click → landing page → 20% off coupon → enter info (now in CRM) → QR code → walk in → redeem → automated Day 1-7 drip → become a regular.


    That's not an ad. That's a customer acquisition system.

    The Results

    What changed

    The Numbers

    What changed

    Every KPI tracked from before WMM to today

    Revenue

    Monthly RevenueN/A
    Before: $0 (new market)→ $38,309

    Acquisition

    Leads GeneratedN/A
    Before: 0→ 317
    Cost Per Lead-33%
    Before: ~$3→ ~$2
    Database SizeN/A
    Before: 0→ 1,157

    Efficiency

    Total Ad SpendN/A
    Before: $0→ $760

    Retention

    Coupon RedemptionN/A
    Before: N/A→ 40%

    Before & After

    Drag the slider to see the transformation

    Total Ad Spend

    N/A
    $0

    Before

    All Metrics

    Vs. Industry

    How they compare

    Real client metrics against industry averages

    Cost Per LeadFar below (excellent)
    Client$2
    Industry Avg$5-$15
    Coupon RedemptionFar above average
    Client40%
    Industry Avg15-25%

    The System

    What we built

    Meta Ads
    Google Ads
    GoHighLevel CRM
    QR Code Coupon System
    Landing Page Optimization
    Weekly Strategy Meetings
    Local Business Launch
    Interactive Simulation

    ROI & Growth Calculator

    Estimate the revenue impact of implementing Acai Express's acquisition engine in your business

    100 leads
    201,0002,000+
    $1,500
    $200$7,500$15,000+
    5%
    1%10%25%
    Projected Annual Addition
    +120% Lift

    +$108,000

    Equivalent to +$9,000/mo in new gross revenue

    Current Monthly

    $7,500

    With WMM Engine

    $16,500

    Get Your Custom Growth Plan

    Based on verified Web My Money architecture

    What's Next

    Your next steps

    From reading to results — here's how to move forward

    1. Read the case study

    You've seen exactly how Acai Express turned food & beverage challenges into measurable growth.

    2. See how it applies to you

    Book a free strategy session and we'll map this same system to your business, goals, and market.

    3. Book a free strategy session

    30 minutes, no commitment. You'll leave with a clear picture of your growth levers — or a plan in motion.

    Claim your session

    Results like these

    Get results like Acai Express for your Food & Beverage business

    A complete marketing system. Full attribution. A team that owns outcomes, not hours.

    Schedule a call

    Free 30-minute strategy session · No commitment

    Trusted by

    50+ businesses

    Client Satisfaction

    4.9 / 5

    Avg Partnership

    3+ years

    $760Total Ad SpendN/A
    317Leads GeneratedN/A
    ~$2Cost Per Lead-33%